When the Elan M100 was first revealed to the public at the 1989 London Motor Fair this ten-page (with fold-out) brochure was produced for Lotus by Stuart White at Monitor Design.
With the opening copy line "You have never driven a car like the new Lotus Elan because there has never been a car like it" the brochure was packed with images, but very little text. The double page, centre spread showed the M100 alongside everything from a Mark VI to Ayrton Senna in a Type 99T.
The copies of this brochure we have are 'like new' and are a must for any M100 owner.